MAKING LIFE WITH KIDS EASIER—AT HOME AND ON THE GO

Enjoy watching your child complete daily tasks independently and with confidence? So do we! That’s why we make innovative tools to help them do just that.

BEST-SELLING

Original ScrubBEE Easy-Grip Silicone Scrubber

ScrubBEE helps your child maintain good hygiene at the sink and in the tub.

KID-INVENTED

Marker Parker Coloring Organizer

With the Marker Parker, your child can easily keep their markers capped and contained.

AWARD WINNING

Build-A-Straw Easy-Clean Silicone Straw

Whether your child chooses a tiny cup or a grownup cup, Build-A-Straw helps them sip comfortably and safely.

Best Selling

Big ScrubBEE Easy-Grip Silicone Scrubber

By popular demand, we made a ScrubBEE just for you. Gentle, effective, and built to last.

LOVE FROM OUR COMMUNITY

READ OUR HUNDREDS OF 5-STAR REVIEWS